Client Profile

Sector
Aviation & Transport
Geography
United States (Global Operations)
Oracle Footprint
Siebel, EBS, Oracle DB, OCA
Annual Oracle Support
>$15M (pre-engagement)

The Challenge

American Airlines maintained one of the largest Oracle software estates in the US aviation sector, reflecting decades of Oracle deployments spanning customer relationship management (Siebel CRM), enterprise resource planning (Oracle E-Business Suite), database infrastructure (Oracle Database), and Oracle Communications applications. The annual Oracle support bill exceeded $15 million, and Oracle's standard 8% annual uplift clause meant the three-year projected support cost was approaching $50 million before any optimisation was applied.

An internal review commissioned by the CTO had identified that a significant portion of the Oracle support spend was concentrated on systems that were in maintenance-only mode — systems receiving no Oracle support requests, no functional updates, and no development activity. Siebel CRM, in particular, was in a managed wind-down state pending migration to a modern CRM platform. Yet Siebel continued to attract full Oracle Premier Support fees, calculated on the original licence purchase price at the standard 22% annual rate.

The challenge was threefold: establishing a defensible view of which Oracle systems were genuinely benefiting from Oracle Premier Support, identifying the commercial and operational framework for migrating stable systems to lower-cost support arrangements, and executing the transition without creating any gap in support coverage that could affect the airline's 24/7 operational requirements.

Siebel CRM was in a managed wind-down state with zero Oracle support requests in the preceding 18 months — yet continued to attract Oracle Premier Support fees of $2.4M annually based on the original licence purchase price.

The Approach

The engagement began with a comprehensive Oracle licence entitlement analysis — a structured review of every Oracle software licence owned by the organisation, the systems on which that software was deployed, the support activity associated with each system over the preceding 24 months, and the forward-looking business plan for each application area.

Entitlement Analysis and Usage Assessment

The licence entitlement analysis identified three categories of Oracle software across the estate. First, active systems with ongoing development, regulatory obligations, and meaningful Oracle support activity — these were classified as "retain Oracle Premier Support" systems. Second, stable-state systems with zero or minimal Oracle support activity, no planned functional development, and no imminent upgrade or migration plans — these were candidates for third-party support. Third, surplus licences — Oracle software licences that had been purchased for systems that had subsequently been decommissioned or migrated, but whose support fees were still being paid because the formal termination process had not been completed.

The surplus licence category was the most immediately actionable finding: $1.7 million in annual Oracle support fees were being paid for software licences with no corresponding active deployment. These licences were formally terminated, generating immediate savings with no operational impact.

Third-Party Support Selection and Scope

For the stable-state systems — primarily Siebel CRM, selected Oracle EBS modules supporting historical financial data, and Oracle Communications applications in maintenance-only mode — a competitive evaluation of third-party Oracle support providers was conducted. The evaluation criteria included technical capability for the specific Oracle versions in scope, coverage for Oracle's aviation-specific regulatory requirements, service level guarantees appropriate for a 24/7 airline operation, and contractual protections including software access rights and indemnification.

The selected provider was able to demonstrate equivalent support capability for the in-scope systems at a price approximately 60% below Oracle's annual support rate. For Siebel CRM alone, this represented an annual saving of $1.44 million. The cumulative annual saving across all systems migrated to third-party support was $2.3 million, in addition to the $1.7 million released through surplus licence termination.

Oracle Commercial Engagement

A formal engagement with Oracle's account management team was conducted to inform the airline of the restructuring programme. This engagement was designed not as a confrontational notice but as a strategic commercial discussion about how to optimise the Oracle relationship for mutual value. Oracle's response was consistent with what we observe across similar engagements: the account team offered a 19% discount on the retained Oracle Premier Support commitment (covering active development systems) in order to preserve the commercial relationship and prevent further migration to third-party support.

This discount on the retained Premier Support portfolio generated an additional $320,000 in annual savings, bringing the total annual savings to approximately $4 million.

The Outcome

Documented Results

  • Total annual Oracle support cost reduced from $15.2M to $11.2M — a $4M annual saving
  • $1.7M annual saving from surplus licence termination (immediate, zero operational risk)
  • $2.3M annual saving from third-party support migration for stable-state systems
  • Additional $320K annual saving from Oracle's competitive response discount on retained Premier Support
  • Total three-year savings: $12 million in documented cost reduction
  • Oracle dependency reduced by more than 50% in targeted application areas, improving vendor independence for future renewal negotiations
  • Zero compliance issues during the engagement or transition period
  • Clear entitlement records established, reducing future compliance review risk

Key Takeaways

  • Surplus licence termination is the fastest path to Oracle savings. Most large Oracle estates contain licences for decommissioned systems whose support fees continue to be paid. A structured entitlement review consistently identifies $1–3M in immediately terminable surplus support fees in organisations with Oracle support spend above $10M annually.
  • Third-party support savings are largest for legacy Oracle applications. Siebel, older EBS versions, and Oracle middleware in maintenance-only mode typically attract the highest Oracle support fees relative to actual support value received. These are the highest-priority candidates for third-party support migration.
  • Oracle's competitive response to third-party support is predictable and valuable. Oracle consistently offers support discounts on retained Premier Support when informed of a planned hybrid support strategy. This discount is not offered proactively — it must be triggered by a credible hybrid strategy engagement.
  • Operational risk in third-party support migration is manageable with proper execution. A structured transition process — including parallel support coverage, knowledge transfer, and escrow arrangements for previously received Oracle patches — reduces operational risk to near zero for stable-state systems.
  • The savings compound. A $4M annual reduction grows in relative value each year as Oracle's retained support fees continue to escalate at 8% annually, while the third-party support commitment remains fixed for the contracted period.

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